Privacy Notice

1. Data controller

Santiago Arbeláez Botero acts as the controller of the personal data processed through the Service and determines the purposes and means of processing.

2. Data we collect

• Account data: name, email address, and access credentials.
• Content you provide: store URLs, descriptions, and other content submitted for analysis or optimization.
• Support messages and communications with us.
• Usage and telemetry data: pages visited, actions performed, and Service metrics.
• Technical identifiers: IP address, device identifiers, and browser data.

3. Purposes of processing

• Create and manage your account and provide the Service.
• Process requests and generate optimization outputs.
• Ensure security and prevent fraud and abuse.
• Improve and develop the Service.
• Provide customer support.
• Send Service-related communications and, where applicable, marketing.

4. Legal basis

We process your data on the basis of contract performance (providing the Service), our legitimate interests (security and improvement of the Service), your consent (where applicable, e.g., for marketing), and compliance with legal obligations.

5. Who we share your data with

• Service providers and sub-processors (hosting, cloud infrastructure, analytics, and support tools) that process data on our behalf.
• AI model providers that process the content needed to generate the Service's outputs.
• Paddle.com, our Merchant of Record, for the sale of the product, subscription management, payments, tax compliance, and invoicing.
• Professional advisors (legal, accounting) when necessary.
• Authorities when required by law.

6. Data retention

We retain your personal data only for as long as necessary for the purposes described or as required by law. When no longer needed, we will delete or anonymize it.

7. International transfers

Your data may be processed on servers located outside Colombia by our providers. In such cases, we adopt appropriate safeguards to protect your data in accordance with applicable law.

8. Your rights

In accordance with Law 1581 of 2012 and other applicable Colombian regulations, you have the right to access, update, rectify, and delete your personal data, as well as to revoke the consent granted and to request proof of authorization. To exercise these rights, write to us at sales@aeoboostapp.com.

9. Security

We apply appropriate technical and organizational measures (encryption and access controls, among others) to protect your personal data against unauthorized access, loss, or alteration.

10. Cookies

We use cookies and similar technologies essential to the operation of the Service and, where applicable, analytics and marketing cookies. You can manage your preferences from your browser settings.

11. Changes to this Notice

We may update this Privacy Notice. The current version will be posted on this page with its update date.